Business A behavioural lens on ‘misvestment’ December 15, 2025 gopalkumarthakur@gmail.com Copying the crowd may feel strategic, but it’s often a pattern of ‘misvestment’. Such a behaviour crystallises into investor archetypes, suggesting why same facts produce wildly different choices Related posts: IDFC First Bank enables GST payment via UPI, cards, net banking Sudhanshu Vats named as new chairman of ASCI The UPI of insurance? We do not target any level of Rupee; depreciation due to demand for U.S. dollar: RBI governor Sanjay Malhotra